A dazzling, interactive exhibition that engages shoppers and cements Moët as the original celebration champagne. Shoppers walk through and interact with displays based on the celebration rituals created by Moët before taking a seat in the Instagram-worthy sampling bar, featuring oversized cork stools and an oversized bottle that’s always freshly popped.

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A multi-sensory, surprising space that invites shoppers to experience the House’s blending savoir faire. Shoppers immerse themselves in colour, taste edible perfume and take away a scratch and sniff perfume sample, enabling them to experience the bouquet of Veuve Clicquot like never before. Limited edition cases and/or special offers further drive shoppers to purchase.